Opera technology fuels new eStore

Operators can now quickly and easily distribute widgets across their customer base

Oslo, Norway – February 15, 2010

Opera Software today announced that Ericsson has selected Opera to help deliver a comprehensive application store solution, called the Ericsson eStore. With Opera Web technology, including Opera Mobile, Opera Mini and Opera Widgets, the eStore enables operators to provide a branded application store to their subscribers. The eStore concept offers a wide variety of free or premium Opera Widgets, as well as native applications.

With Opera providing the client framework for the eStore, operators are now able to distribute exciting new content across multiple channels and device types. Opera’s cross-platform capabilities allow the eStore to serve as a one-stop-shop for customers to purchase and start using new applications on their mobile phones and other devices.

“By using standards-based Opera technology, Ericsson is empowering operators to bring more choice and convenience to their customers. And with this additional revenue stream, operators can now better target new users groups and retain existing customers through new, useful applications that can run on multiple device types,” said Jon von Tetzchner, co-founder, Opera Software.

The Ericsson eStore is now available in 25 markets worldwide, reaching more than one billion subscribers throughout more than 100 operator networks.

For more information on the Ericsson eStore, visit http://www.ericsson.com/estore/.

About Ericsson

Ericsson is the world’s leading provider of technology and services to telecom operators. Ericsson is the leader in 2G, 3G and 4G mobile technologies, and provides support for networks with over 1 billion subscribers and has a leading position in managed services. The company’s portfolio comprises of mobile and fixed network infrastructure, telecom services, software, broadband and multimedia solutions for operators, enterprises and the media industry. The Sony Ericsson and ST-Ericsson joint ventures provide consumers with feature-rich personal mobile devices.

Ericsson is advancing its vision of “to be the prime driver in an all-communicating world” through innovation, technology, and sustainable business solutions. Working in 175 countries, more than 75,000 employees generated revenue of SEK 209 billion (USD 32.2 billion) in 2008. Founded in 1876 with the headquarters in Stockholm, Sweden, Ericsson is listed on OMX NASDAQ, Stockholm and NASDAQ New York.

www.ericsson.com
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